[Shinjuku] Salon du Chocolat: A Decadent Celebration

With Valentine’s Day just around the corner, hearts and stomachs alike are aflutter in anticipation of the “Salon du Chocolat 2024” in Tokyo! This legendary event, the world’s largest chocolate festival, brings together top chocolatiers and diverse brands from all corners of the globe, transforming the 6th floor of Isetan Shinjuku Main Store into a chocoholic’s paradise.

Mark your calendars, chocolate lovers! The extravaganza unfolds in three parts:
Part 1: January 17th (Wednesday) to January 22nd (Monday)
Part 2: January 26th (Friday) to January 31st (Wednesday)
Part 3: February 4th (Sunday) to February 14th (Wednesday)

Prepare to be swept away by a wave of pure chocolatey bliss! Imagine indulging in:
Exquisite artisanal creations: Picture delicate bon bons bursting with unexpected flavors, truffles handcrafted with meticulous care, and chocolate bars woven with intriguing textures.

Renowned brands: From iconic Parisian chocolatiers to innovative Japanese newcomers, discover familiar favorites and exciting new treats to tantalize your taste buds.

Interactive workshops and demonstrations: Learn the secrets of chocolate-making from the masters themselves, and perhaps even try your hand at crafting your own decadent delights.

This is more than just a shopping spree; it’s a sensory journey through the diverse and delectable universe of chocolate. Savor the rich aromas, admire the artistic creations, and let the smooth textures melt on your tongue. Every bite is a promise of pure pleasure.

Ready to plan your visit? Head over to the official Salon du Chocolat page for all the details: https://www.mistore.jp/shopping/feature/foods_f3/salon_du_chocolat_f

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  • Hello, my dream is to visit your chocolate festival in Tokio. Can you help me? I like chocolate very much.
    Best regards Zurab.

  • Dear Zurab,

    Thank you for your lovely message! We’re thrilled to hear you’re a chocolate lover and interested in visiting Tokyo for a chocolate festival.

    While we don’t have a dedicated chocolate festival, the weeks leading up to Valentine’s Day are a chocolate lover’s paradise in Tokyo. Department stores transform entire floors into chocolate havens, showcasing a dazzling array of treats from both renowned and emerging chocolatiers from around the world.

    Takashimaya and Mitsukoshi Isetan are two of the most popular department stores to visit during this time. They often feature special chocolate sections with a wide variety of offerings.

    We recommend checking their websites around January for the latest updates on their Valentine’s Day chocolate events. It’s an incredible opportunity to taste a variety of chocolates and even meet some of your favorite chocolatiers in person.

    We hope this information helps you plan your chocolate adventure!

    Tokyo Talk Labs

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